Assembled Smartphone: Google Project ARA

Assembling the Device

The Smartphone market is filled with hundreds of models suiting all variety of users and their needs. Purchasing one of them has been a tedious process since then. Selection procedures and criteria have been drastically increasing as days passes by. But at most times you had to compromise on certain features for accommodating some features you need. Or needed to buy a flagship phone, just for having a better camera. For instance if you wanted a great camera phone and doesn’t use any other features of the phone, Still you have to buy a high end device which has a good camera regardless of other specs. So manufacturers decide what you should have. And also we become the victims of planned obsolescence where smartphone manufacturers release newer models more frequently and the loss of software updates. Here comes the significance of Google’s Project ARA. So lets take a look on what it actually is.

You must be familiar with the PC’s which you used to assemble instead of buying branded ones like dell and hp.PC’s architecture enabled us to build a custom PC according to our requirements. We used to replace and uprade the PC’s from time to time without replacing the whole thing. RAM,

Endoskeleton

Processor, MotherBoard, Harddisks and all were replaceable and upgradable. Then why should PCs have all the fun?? lolz..Project ARA is the project by Google to convey the same towards smartphones. Initially known as phone blocks this was renamed to ARA as it is the name of the project Leader. Google has already introduced a working prototype earlier this year. In this we swappable components for the smartphones. Camera, Processor, RAM, Battery, Wifi antenna, The display, Speaker, Mic and pretty much everything can be swapped for a new one. You can add a 45 mp camera in a phone with low end display. If speed is your priority, then you can have a 2mp camera low quality display and shed the extra money towards buying a high end processor. That is you could actually buy and build these components all by yourself and upgrade from time to time. Google in their demonstration of ARA assembled the whole thing up in seconds and also installed the camera module after booting.

Modules

Now lets take a look at the prototype itself. The main part of the device is the basic motherboard called Endoskeleton. This is what you begin with, which is available at 3 sizes according to user preference the small one, the 5 inch model and a 5.7 inch model. The only confusing factor when

buying devices of this type is only the size. Then you can buy separate modules like camera, Display, processor etc with your own specifications and insert it to the slots in the device. Done! You have your custom phone.!

Now lets talk the pricing of the device and release date. Google is expected to release a consumer version of this device later this year itself. The pricing is about 6000 INR for the basic Endoskeleton and the modules ranging from 3000 to 20000 INR. Even though it seems exciting, Google has a long way to go .The bulkier design and driver issues must be well taken care of inorder to get consumers to have their hands on.

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